08 Management
The word “management” is difficult to translate into other languages. Its meaning is ambiguous even in the Anglo-Saxon world, where it has its origins. The term is often used, in a broad sense, as a synonym for “administration”. Traditionally, management has consisted in defining the objectives of a company or institution and the lines of action to follow, in organizing and motivating human resources with the aim of using all material resources available to achieve the desired objectives. At UPF Barcelona School of Management we understand management as being an essential resource in the development of any profession, not uniquely associated with the business world or leadership roles. This broader and more inclusive perspective helps us forge closer ties with many types of industries and professions, and has prompted us to make “management” the subject of our Quorum monograph. [...]
The voices
The voice of a Doctor of Business Management and Administration
Companies need leadersJordi de Falguera
Executive MBA Director, UPF Barcelona School of Management
Businesses today state that their main concern is to have good leaders, able to manage in situations where the environment changes very quickly. In order to survive, companies need to [...]
The voice of an academic director of International Business programmes
Diversity in the WorkplaceMercè Roca
Director of MSc in International Business, UPF Barcelona School of Management Academic coordinator of ESCI-UPF
In today’s globalized, fast-changing world, effective teams are the key to a successful business. For this reason, professionals who have the ability to work as part of a team are [...]
The voice of an expert in Human Resources
The opportunity for mediationJavier Wilhelm Wainsztein
Co-director of the Master in Professional Mediation, UPF-IDEC
Any space where people live is a place where disputes occur which can hinder relations: whether they are in a family, an organization, a neighbourhood or a school. Mediation offers [...]
The voice of an expert in big data
The management of Big Data: a new strategic challengeCarles Martín
Head of the MSc in ICT Strategic Management, UPF Barcelona School of Management
If from the existence of computers, we create a brief history, we see that data collection was originally a matter of company workers. These data, in all honesty, were few [...]
The view of an expert in political communication
We cannot not communicateToni Aira
Co-director of the Master in Political and Institutional Communication, UPF-IDEC
In 1980, political scientist Sidney Blumenthal coined a concept that is still with us because it makes perfect sense. He began with another term that had crystallized in a different [...]
The voice of a writer
Challenges for the writer in the 21st centuryJorge Carrión
Head of the Master in Literary Creation, UPF-IDEC
A writer should devote most of their time to reading and writing. Only by systematically reading and constantly writing can a writer find their voice, to shape their world, to [...]
The voice of an expert in health economy
Evaluation to give value to public health careJaume Puig-Junoy
Head of the Master in Health Economics and Pharmacoeconomics
Achieve improvements in the relationship between the quantity and quality of life gained and the resources used to obtain such gains requires appropriate health policies, but above all it is [...]